Seller Services
Selling with Mary
Broker Associate, REALTOR® · Licensed in Florida
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Why sell with Mary?
Listing a home is a sequence of decisions — what it's worth, what to fix, when to launch, how to respond to offers. Mary manages that sequence end-to-end so each decision is made with real market evidence instead of guesswork, backed by the full Alliance Realty & Financial Services platform.
Mary's practice centers on first-time home purchases, property listings, high-value commercial transactions, and real estate and transportation regulation matters — and every listing gets the same disciplined process, from the first valuation conversation to the closing table.
Based in Jacksonville, FL and licensed in Florida, Mary works your sale personally — one point of contact from pricing through closing.
The listing journey
Six steps from first walk-through to closing
Step 1
Valuation & pricing
Mary starts with the number: a comparative market analysis of sold, pending, and competing actives — or a formal written Broker Price Opinion if you want a documented opinion of value before committing.
Step 2
Prep & staging
A walk-through of the property produces a prioritized punch list — repairs worth making, ones to skip, and presentation and staging guidance — so the home photographs and shows at its best.
Step 3
Launch
Your listing goes live on the MLS with complete, accurate data and full media attached, then syndicates out to the portal network so day-one exposure is as wide as possible.
Step 4
Marketing
Exposure doesn't stop at launch — Mary keeps the listing working through this site, portal placement, and social campaigns, and reports back on activity.
Step 5
Negotiate offers
Offers are reviewed side by side on the terms that matter — price, financing strength, contingencies, timelines, and concessions — so you can compare the whole deal, not just the headline number.
Step 6
Close
From executed contract to closing table, Mary coordinates inspections, the appraisal, title, and document deadlines, keeping the transaction on schedule through recording.
Marketing plan
Where Mary puts your listing to work
MLS syndication — five feeds
Your listing distributes across all five MLS feeds Alliance subscribes to — covering Florida, Georgia, Maryland, Pennsylvania, and Texas — and flows from each MLS out to the consumer portal network.
IDX exposure on this site
Alliance runs its own IDX-powered property search at alliancerealtyandfinancial.com, so your home is featured on the company listings page and on Mary's own listings page from day one.
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Professional media
Professional photography leads every launch, with 3D tours and drone coverage coordinated on listings where the property warrants the extra lift — buyers screen online first, so the media has to earn the showing.
Social campaigns
Launch, open-house, and status-change moments become social posts across Alliance's channels, extending reach beyond buyers who are already searching the portals.
Pricing strategy
Price is a strategy, not a wish
The list price does two jobs at once: it positions your home against the competing inventory a buyer sees the same day, and it determines which search brackets your listing appears in. Mary treats pricing as an ongoing decision — set from evidence at launch, then re-checked against real market feedback instead of left on autopilot.
Priced from evidence
Comparable solds, pendings, and competing actives — adjusted for condition, location, and timing — set the defensible range before a number ever goes on the sign.
Positioned for search
Buyers search in price bands. Landing just inside the right bracket puts your home in front of more of the right buyers than an arbitrary number sitting just above one.
Reviewed against feedback
Showing activity and buyer feedback are reviewed with you on a schedule, so any adjustment is a deliberate, evidence-based move — early enough to matter.
Thinking about selling?
Tell Mary about the property and your timeline — the pricing conversation costs nothing and puts a real number behind the decision.
Ready to start?
Apply in minutes through our secure application portal, or schedule a call with our team.